Amy's soap-box: Daytime auction programmes

Am I the only person who finds programmes like 'Cash in the Attic' and 'Flog It' ever so slightly disturbing? To be specific those people who sell off their family heirlooms, and say things like, 'Oh well, I'll be sad to see it go, but my daughter needs her driving lessons.' I find that terribly sad, that people are willing to sell objects passed down from generation to generation (and which, as a result, must have acquired some sense of meaning) for short-term monetary gain.